Compare With BleachBright, you will experience no irritation, no bleeding, no burning - just a white smile at the speed of light. You will be offered a service measurable to the professional tooth whitening industry at a fraction of the cost. Pharmaceutical-grade whitening gel and tooth bleaching technicians will be at your disposal. Feature BleachBright Zoom Brite Smile Over the counter Speed Results in 15-20 Minutes Results in 3 Treatments Results in 1 Hour 7-10 Days Ease of Use Very Easy Difficult/Dentist Appt. Only Self Cost $99-$149 $600-$1000 $399-$600 $50-$100 Time Requirement 15 Minutes 3 Hours 1 Hour + Home Treatment Nightly 7-30 Days Portability Yes No No No Removal Self Dentist Dentist Self Revenue Potential Yes No No No Residual Income Yes No No No Availability Walk-in Appointment Appointment Store Purchase KeepBright Pen: To apply, lightly rub pen on surface to create a light film Take anywhere and apply at any time. Use daily to maintain your white teeth Teeth will be whiter and fresher in only 30 minutes Avoid eating or drinking or licking teeth for 30 minutes after application Whitens without tooth sensitivity Removes stains cause by coffee, tea, wine, tabacco, etc.